Privacy Policy

ReeliQ: AI Shoppable Video · Last updated: June 22, 2026

This Privacy Policy explains how ReeliQ (“ReeliQ”, “the App”, “we”, “us”) collects, uses, shares, and protects information when a merchant installs and uses our Shopify application. By installing or using ReeliQ, you agree to the practices described in this policy.

1. Who This Policy Applies To

This policy applies to:

2. Information We Collect

Merchant & Store Data

When you install the App, we access information through the Shopify API that you authorize during installation, which may include:

Content You Provide

Storefront Visitor Data

When visitors interact with ReeliQ widgets on your storefront, we collect engagement and analytics data, including:

We do not intentionally collect special categories of personal data or payment card details. Payments are handled entirely by Shopify and its payment processors.

3. How We Use Information

PurposeData Used
Generate AI shoppable videos and AI product photoshootsProduct photos, product data, configuration
Import and display TikTok & Instagram ReelsImported video links and content
Render widgets with built-in add-to-cartProduct data, theme/storefront data
Provide conversion analytics (views, plays, clicks, add-to-carts, daily trends)Storefront visitor engagement events
Operate, secure, and improve the AppMerchant & store data, usage logs
Provide support and communicate with youContact email, store details

4. AI Processing

ReeliQ uses artificial intelligence and third-party AI service providers to generate videos, scenes, and product imagery from the photos and content you provide. Content you submit for AI generation may be processed by these providers solely to deliver the requested output. We do not sell your content, and we do not use your uploaded product photos to train publicly available foundation models without your consent.

5. Third-Party Services

We share information only as necessary to operate the App, with providers such as:

These providers are bound by contractual obligations to protect your data and use it only for the services they provide to us.

6. Data Retention

We retain merchant and store data for as long as the App is installed and as needed to provide the service. Generated videos, imported content, and analytics are retained while your account is active. When you uninstall the App, we begin deleting or anonymizing associated personal data within a reasonable period, except where retention is required by law.

7. Shopify Mandatory Data Requests (GDPR Webhooks)

In compliance with Shopify requirements and applicable privacy laws, we honor the following data requests:

8. Your Rights

Depending on your location (including under GDPR and CCPA), you may have the right to access, correct, delete, or restrict the processing of your personal data, and to object to processing or request data portability. To exercise these rights, contact us using the details below. We do not sell personal information.

9. Data Security

We use industry-standard technical and organizational measures, including encryption in transit, access controls, and secure hosting, to protect data. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

10. International Transfers

Your information may be processed and stored in countries other than where you are located. Where required, we rely on appropriate safeguards such as Standard Contractual Clauses for international transfers.

11. Children's Privacy

ReeliQ is a business tool intended for merchants and is not directed at children. We do not knowingly collect personal information from children.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with an updated revision date and, where appropriate, communicated to merchants.

13. Contact Us

If you have questions or requests regarding this Privacy Policy or your data, contact us at: support@reeliq.app